Full - Time Role
Marketing Analyst
Turn campaign and customer data into practical marketing recommendations. You’ll work with performance, creative, and strategy teams to understand what is working, why results change, and where to improve.
What Will You Do?
1. Analyse campaign performance across Meta Ads, Google Ads, and other channels.
2. Track acquisition costs, return on ad spend, customer lifetime value, and conversion metrics.
3. Build and maintain dashboards, reports, and tracking sheets.
4. Consolidate data from multiple sources and validate reporting accuracy.
5. Analyse creative performance across hooks, formats, messaging, and audiences.
6. Identify website or app funnel drop-offs and conversion opportunities.
7. Support A/B testing, customer behaviour analysis, and retention analysis.
8. Present findings as clear recommendations and next steps.
What You’ll Bring?
- 1 year of relevant experience in marketing analytics, performance reporting, or a related role.
- Strong Excel and Google Sheets skills, including formulas, pivots, and lookups.
- Hands-on familiarity with GA4 and campaign reporting.
- Understanding of Meta Ads, Google Ads, and core marketing metrics.
- Experience with Looker Studio, Power BI, Tableau, or similar dashboard tools.
- Ability to explain findings clearly to non-technical colleagues.
- SQL, app analytics, attribution, UTM tracking, and cohort analysis are advantages.
Why Join Buzzlab?
- Analyse campaigns across multiple brands and business categories.
- See your recommendations influence creative decisions and marketing investment.
- Build expertise in performance analytics, conversion optimisation, and measurement.
- Take ownership of reporting systems and analytical projects.
What we're looking?
Someone who goes beyond reporting what happened. You should question unusual numbers, validate findings, and explain what the team should do next. Curiosity and accuracy matter as much as dashboard-building skills.